Aug 29
Did you know that installing a blog on your website can make a huge difference in how much traffic your website gets. Blogs and especially wordpress draws a lot of attention from google. If you currently have a website and it’s just not getting much attention try installing a wordpress blog on the sub folder.
Wordpress has a plugin called All In One SEO that will instantly make your wordpress blog optimized. I recently used this plugin on a client’s blog and it’s doing wonders. Check out Attorney Woodland Park and you will see a blog that is optimized for specific keywords.
Jul 17
How can you make more money in your business without increase your cost of advertising. Yes, this is the question just about every business owner ask themselves everyday. How do I know, because I’ve been one myself for almost 20 years.
Here’s the answer…get the customers who come to your business to buy more often and buy products at a higher price. Well, how do I do that, you may ask. Create a customer list and send them to your offers more often and promote the products that make your business the most money. And how do I do that…?
Create a customer list by sending customers to an email system that will send them email once or twice a week. Collecting your customers email address will give your business an asset that you can use over and over again.
If you want to setup a system to collect your customers email address…give me a call 719-262-0723. I will be happy to help you save money in advertising and help you build your list of customers.
Apr 12
One of the most effective Internet Marketing tactics these days is using video to drive traffic to your local business. Have you ever noticed how much video you see online these days. Well, guess what, video is hot and will continue to be for some time to come. Take a look at the top most visited websites online…Youtube is #3 http://alexa.com/topsites. How about putting your business on the front page of google for your main keywords.
If your business hasn’t begun creating videos you’re behind and your competition is taking your spot online. Make sure you create a good informative video that talks about your business and what you provide. Focus on the keywords people are searching for and watch as new visitors come to your site. If you and your business need help call me Dominic 719-262-0723. I’ve created many videos and use Youtube everyday to promote different products.
Hope to hear from you and if not me, make sure you find someone to get you listed on Youtube and start driving website traffic to your website today.
Dec 30
Many companies are in need of Search Engine Optimization or SEO, here in Colorado and elsewhere but it’s not that difficult if you want to do it on your own. What you first need to understand is how search engines work and which are the most important. Not all search engines are a like but for simplicity let’s use Google as our example. Google get’s an estimated 50% of all internet traffic so if you optimize for them you will be doing good.
To optimize your site, get as many backlinks to your site as possible and have good content. One of the best solutions for getting backlinks is to use Web 2.0 sites and Social Bookmark sites. Make sure you use your keyword in the active link so that Google will give you credit for that keyword.
As I mentioned above, please don’t go create links to sites with little or no content. You may get the credit for the backlink but that will only last as long as Google doesn’t notice which will only take time.
Oct 07
Hello fellow business owners. I hope you are having a successful month and year. Remember, always promote your business. If you are stuck into the day to day operations, your business is probably suffering. Get out and let people know about you and your business. A great book to read is the E-Myth. A valuable piece of literature.
Today I want to talk a little about how to get your struggling website found on the internet. Unfortuately for most business owners they think that just having a website means that “they will come”. Nothing could be further from the truth. Without a plan, nobody is going to find your site. Here is some of what you can do.
Before you get sold on Web Design or some fancy site, make sure you think about your potential customers first. What are they searching for and what words do they use in their search. Go to google keywords tools and find out what people are searching for. Once you know that, create pages about those keywords. If they search for “Wedding Planning” then create pages about “Wedding Planning”. Then makes sure you have inbound links that use that keyword to hyperlink to your site.
Another favorite technique of mine is to use geographic keywords like “Colorado Springs”. If your customers come from a radius of 5 or 10 miles from your business, it makes sense to use “Colorado Springs” in your keywords because then you will be placed higher in Google. Your page should focus on “Wedding Planning in Colorado Springs” if you want to be placed high for that term.
More to come so stay tuned. Please email me if you have any questions.