Internet Consulting Colorado Springs

6 traffic-building techniques to jump-start your blog marketing campaign plan

Whether you’re still in the planning stages, or already have an established blog that doesn’t yet enjoy a large number of visitors, your objective is to gain attention from as wide an audience, in your topic matter, as possible. You most definitely need to develop an aggressive blog marketing campaign to successfully compete on the net.

While having an aggressive campaign, you also want to exercise discretion and subtlety so you don’t turn readers – and the search engines – off to your site. If you make your objectives too blatant and obviously self serving, your site’s rankings will suffer, with sometimes disastrous results. Our discussion centers on a blog marketing campaign that garners you the attention you deserve!

Highly targeted ads can produce a significant amount of your revenue. In addition to participating in the Google Adsense program, research other high quality sites with products or services which are highly relevant to your entry or page category. Do each page ‘by hand’, matching content, keywords and ads as closely as possible. This will do wonders for your rankings.

Develop links to sites with lots of their own links and high quality content. The spiders take notice of this, you gain credibility and the popularity factor of the sites you link to reflects, in some measure, back on you. Match relevancy of the content and keywords closely to your own.

Starting an e-newsletter and implementing an RSS feed is a highly effective blog marketing technique. This marketing vehicle makes for eager readers, who, incidentally, often forward your newsletter to friends. You can double the advantage with advertising, judiciously used – just a few per newsletter issue –  to generate more revenue!

Art work and photos accompanying postings is an indirect, but effective method of blog marketing. Interesting images serve to make your blog stand out from the crowd. Carefully chosen, these images can be thought provoking in the context of the content, thus increasing the value to your readers.

Your blog marketing campaign is not complete until you’ve investigated the various social networking sites that are appropriate to use to promote your blog. Some will be suitable for promotional purposes, while others won’t be worth the effort. Find those whose participants will be interested in what your blog covers.

Forums pertaining to your subject matter can give a big boost to the number of visitors to your blog. You must exercise finesse here. This marketing vehicle requires that you are willing to participate and make contributions, sharing your knowledge with others, without expecting anything in return and not overtly promoting your blog. A simple signature line that links to your site and an avatar should be the only ‘advertising’ you do. If, as an avatar, you choose a photo of yourself, this is a good personal touch which makes people feel they ‘know you’ – eventually. This is also a good networking technique.

Successful blog marketing campaigns are a subtle form of branding. Properly executed, you’ll soon enjoy a large and loyal group of readers.

One of the most effective Internet Marketing tactics these days is using video to drive traffic to your local business. Have you ever noticed how much video you see online these days. Well, guess what, video is hot and will continue to be for some time to come. Take a look at the top most visited websites online…Youtube is #3 http://alexa.com/topsites. How about putting your business on the front page of google for your main keywords.

If your business hasn’t begun creating videos you’re behind and your competition is taking your spot online. Make sure you create a good informative video that talks about your business and what you provide. Focus on the keywords people are searching for and watch as new visitors come to your site. If you and your business need help call me Dominic 719-262-0723. I’ve created many videos and use Youtube everyday to promote different products.

Hope to hear from you and if not me, make sure you find someone to get you listed on Youtube and start driving website traffic to your website today.

I just recently made a video about how to install wordpress and thought it would be good to put on this site. I hope you find it helpful.

Many companies are in need of Search Engine Optimization or SEO, here in Colorado and elsewhere but it’s not that difficult if you want to do it on your own. What you first need to understand is how search engines work and which are the most important. Not all search engines are a like but for simplicity let’s use Google as our example. Google get’s an estimated 50% of all internet traffic so if you optimize for them you will be doing good.

To optimize your site, get as many backlinks to your site as possible and have good content. One of the best solutions for getting backlinks is to use Web 2.0 sites and Social Bookmark sites. Make sure you use your keyword in the active link so that Google will give you credit for that keyword.

As I mentioned above, please don’t go create links to sites with little or no content. You may get the credit for the backlink but that will only last as long as Google doesn’t notice which will only take time.

As we all know, as business owners, our most valuable customers are the customers we already have. Sure, we all want new customers and should continue to market to them. However, we do understand that most of our money comes from our already existing customers. Most experts estimate that  your revenue is somewhere between 70% and 90% from your existing customers. So how can we get them to buy and buy more often?

Getting your customers to buy more often is really as easy as staying in touch with them and asking for the sale. Find out what your customers need and provide it to them. You may say, how do I do that? Any easy answer is to use your existing tool. If your company has a website, create a optin box with an autoresponder that stays in touch with your customers. This autoresponder can send them news, specials and just about anything you want them to know.

So, stay in touch with your customers with a optin box and autorepsonder, they will love you for it.